Evaluation Q4 - Who would be the audience for your media product?

The target audience for my magazine is predominantly teenagers of both sexes aged 16-21. The unique selling point against its competitors is that it focuses on up-and-coming or breakthrough artists rather than more established artists, meaning it is more likely to appeal to alternative personality types. That being said, R&B is quite a mainstream industry, so this will hopefully bring in a wide range of customers. One could argue that his magazine would appeal more to young black people, or people of an urban background, but I am hoping to target a mixture of races and social backgrounds. I will keep the price at a relatively cheap, competitive level, as the audience for this magazine will have a limited amount of disposable income. They will either have to rely on money from their parents or a part/full time job so they will want a magazine that is affordable. They are likely to be the sort of person who enjoys lyrical music, and wears NewEra flat caps and sweatpants. Their free time is likely to be spent playing basketball and going out socially.